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Holistic Brand Development and Design Contributions at fini
Fini is a visionary remote startup dedicated to promoting mental and physical wellness. They harness the potential of technology to drive their digital app, where the intersection of human experience and wellness takes center stage. Fini's core philosophy revolves around empowering individuals to embark on a journey towards happier and healthier lives, offering social tracking of holistic wellness with a strong emphasis on support, inclusivity, and community.
As part of their forward-looking vision, I had the privilege of collaborating with a talented team to produce a wide array of design elements. These contributions included crafting app screenshots for both the Apple and Google Play stores, developing Instagram sticker GIFs, and creating brand characters. Furthermore, I played a pivotal role in shaping their visual identity by working on illustrative graphics, official company logo, color palette, typography, and merchandise designs with the design team. My role in this dynamic environment allowed me to be a part of fini's commitment to innovation and its mission to catalyze positive change in the lives of its users, helping them realize their full potential within a digital ecosystem where they can connect, learn, and grow alongside others.
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